7 Payment Insights from Black Friday and Cyber Monday 2020
2020 has been a year like no other, and this Black Friday and Cyber Monday saw some of the highest ecommerce sales numbers on record. Read our in-depth look at Bread's BFCM shoppers to gain insight into the evolution of their payment behavior.
What you'll find inside:
- How to Increase Holiday Shopping AOV: Financed orders are 2.58x larger than regular purchases on Cyber Monday.
- When to Offer Holiday Savings: Learn when shoppers start buying, and get hour-by-hour sales figures.
- Who's Spending the Most During BFCM: Find out which customer cohorts drove the most revenue over the holiday weekend.